OpenINSIGHTS is the originator of Strategic Marketing Modernization – the practice of aligning, mobilizing, and automating marketing programs to realize specific strategic goals and outcomes. Optimizing the value of the shopper lifecycle with the data-driven insights that make that possible. OpenINSIGHTS provides their clients their own internal customer intelligence practice, delivered into the client’s own existing cloud, perpetually licensed, free of any ongoing software fees.

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